Why Your Business Feels Broke Even When Sales Are Up

You’re making sales, and money is coming in, but somehow… your bank account still feels empty.

What gives? If you've ever felt like your business is doing “well” on paper, but your wallet tells a different story, you’re not alone.

Here’s what might be going on (plus some real-life examples):

1. Your Expenses Are Eating Your Profits

💰 Example: You bring in $10,000 this month, but after paying for supplies, software, and ads, only $500 is left. Ouch.
✅ Fix: Track your expenses and cut the ones that aren’t bringing a return.

2. Cash Flow Timing Is Off

💸 Example: You send a $5,000 invoice, but the client won’t pay for 45 days. Meanwhile, your rent is due now.
✅ Fix: Adjust your payment terms so you’re not constantly playing catch-up.

3. You’re Underpricing Yourself

🚫 Example: You charge $100 for a service that takes 5 hours, meaning you’re making $20/hour (before expenses!).
✅ Fix: Price based on value, not just time—your skills are worth more than you think!

4. You’re Reinventing the Wheel Too Much

⏳ Example: Every client gets a fully custom offer, so you’re spending hours figuring out pricing, scope, and delivery every single time.
✅ Fix: Streamline your offers with clear pricing and packages to save time and increase profits.

5. You’re Paying Yourself Last (or Not at All)

😩 Example: Your business makes $8,000, but after paying everyone else, there’s nothing left for you.
✅ Fix: Treat your paycheck like a non-negotiable business expense—it’s your business, and you should be getting paid!

Let’s Fix This—Together

If your business is making money but you’re still feeling broke, I can help. I offer monthly bookkeeping so you always know where your money is going, what’s working, and how to actually keep more of what you earn.

Your business doesn’t just need more sales—it needs smarter money management. Otherwise, you’ll always feel broke, no matter how much you sell.